Comments on: 50 Ways to Serve up Hot Juicy Content http://www.marketingzen.com/50-ways-to-serve-up-hot-juicy-content/ Just another WordPress site Wed, 08 Feb 2012 17:11:06 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Alan -- $100K Small Business Coach http://www.marketingzen.com/50-ways-to-serve-up-hot-juicy-content/#comment-1165 Alan -- $100K Small Business Coach Mon, 26 Jul 2010 22:44:01 +0000 http://www.marketingzen.com/?p=1958#comment-1165 That's a great list of the different media to get the content out there, but even more important is how you develop that marketing. The title must be an attention getter or no one reads it. The content must not only give good info, but must also build mouth watering value so that once they've read it they are so excited about what they read, and a total surprise, an aha moent. And finally, what is it you want them doing after reading. A call to action that gets them doing it. And finally, measuring, monitoring, and tweaking on each new article so that you get more and more of what you wanted. That’s a great list of the different media to get the content out there, but even more important is how you develop that marketing.

The title must be an attention getter or no one reads it.
The content must not only give good info, but must also build mouth watering value so that once they’ve read it they are so excited about what they read, and a total surprise, an aha moent.

And finally, what is it you want them doing after reading. A call to action that gets them doing it.

And finally, measuring, monitoring, and tweaking on each new article so that you get more and more of what you wanted.

]]> By: Sandra Martini http://www.marketingzen.com/50-ways-to-serve-up-hot-juicy-content/#comment-1164 Sandra Martini Thu, 15 Jul 2010 23:43:02 +0000 http://www.marketingzen.com/?p=1958#comment-1164 Hi Shama, Not sure if it's totally different from a "printed article", but repurposing into a daily/weekly newspaper column or monthly magazing column comes to mind. As does either an evergreen email newsletter or e-course (similar to "email", yet gives it a different flavor). Great post! Thanks for sharing, Sandy :-) Hi Shama,

Not sure if it’s totally different from a “printed article”, but repurposing into a daily/weekly newspaper column or monthly magazing column comes to mind.

As does either an evergreen email newsletter or e-course (similar to “email”, yet gives it a different flavor).

Great post!

Thanks for sharing,

Sandy :-)

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