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	<title>Comments on: 10 Reasons NOT to do Social Media Marketing</title>
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		<title>By: John McTigue</title>
		<link>http://www.marketingzen.com/10-reasons-not-to-do-social-media-marketing/#comment-1073</link>
		<dc:creator>John McTigue</dc:creator>
		<pubDate>Thu, 04 Feb 2010 19:08:36 +0000</pubDate>
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		<description>I agree with your premise, but there&#039;s also a cost associated with not engaging in social media marketing, and that needs to be communicated as well. Companies may not have the budget allocated, the interest, the time, the skills, etc, but they could get all those by reallocating funds and hiring an agency. In any case, you have to look at trends in your industry, competitors, and decide what to do based on going forward, not looking back.</description>
		<content:encoded><![CDATA[<p>I agree with your premise, but there&#8217;s also a cost associated with not engaging in social media marketing, and that needs to be communicated as well. Companies may not have the budget allocated, the interest, the time, the skills, etc, but they could get all those by reallocating funds and hiring an agency. In any case, you have to look at trends in your industry, competitors, and decide what to do based on going forward, not looking back.</p>
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		<title>By: Shama</title>
		<link>http://www.marketingzen.com/10-reasons-not-to-do-social-media-marketing/#comment-1072</link>
		<dc:creator>Shama</dc:creator>
		<pubDate>Thu, 04 Feb 2010 16:56:44 +0000</pubDate>
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		<description>Matches Malone -

Its not ironic...because this list isn&#039;t a &quot;don&#039;t do social media.&quot; It is a &quot;don&#039;t partake in social media IF&quot; -</description>
		<content:encoded><![CDATA[<p>Matches Malone -</p>
<p>Its not ironic&#8230;because this list isn&#8217;t a &#8220;don&#8217;t do social media.&#8221; It is a &#8220;don&#8217;t partake in social media IF&#8221; -</p>
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		<title>By: Matches Malone</title>
		<link>http://www.marketingzen.com/10-reasons-not-to-do-social-media-marketing/#comment-1071</link>
		<dc:creator>Matches Malone</dc:creator>
		<pubDate>Thu, 04 Feb 2010 16:54:57 +0000</pubDate>
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		<description>My current definition of irony comes from this post, as right underneath the headline, you have invitations to both follow you on Twitter, and join you on Facebook.</description>
		<content:encoded><![CDATA[<p>My current definition of irony comes from this post, as right underneath the headline, you have invitations to both follow you on Twitter, and join you on Facebook.</p>
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		<title>By: Michele Price</title>
		<link>http://www.marketingzen.com/10-reasons-not-to-do-social-media-marketing/#comment-1070</link>
		<dc:creator>Michele Price</dc:creator>
		<pubDate>Wed, 03 Feb 2010 03:56:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingzen.com/?p=1628#comment-1070</guid>
		<description>This is exactly why I tell folks we need to see if you are ready for social media first.

Just having a facebook account, twitter account and profile on likedin does not cut it, it would be like sending out Larry Curly and Moe and expecting the Three Tenors to sing, giggle.

I feel a humourous series of skits coming along, who wants to join me?</description>
		<content:encoded><![CDATA[<p>This is exactly why I tell folks we need to see if you are ready for social media first.</p>
<p>Just having a facebook account, twitter account and profile on likedin does not cut it, it would be like sending out Larry Curly and Moe and expecting the Three Tenors to sing, giggle.</p>
<p>I feel a humourous series of skits coming along, who wants to join me?</p>
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